Do's and Don'ts for Reciprocating Traffic to Promote Your Blog
How to Reciprocate Traffic for Blog Promotion
Reciprocating is easier than you think. You just have to take note of what other bloggers are doing for you and return the favor. Of course, you can also consider initiating things by being the first to post a comment, include a link in your directory, respond with a blog entry, or review another blog.
As long as what youíre doing places focus on you and the other blogger, youíre doing the right thing!
Make your reciprocation valuable
If you are going to reciprocate a favor, be sure to make it valuable and meaningful for the other blogger. It would simply be a waste of web space if all youíre going to say is hi and goodbye. If thatís what youíre going to do, itís best not to reciprocate at all.
To make reciprocation valuable, consider which areas you can make the greatest contributions Ė pages which, even better, the other blogger would appreciate to gain more traffic for. Look for questions that coincide with your fields of expertise.
Make it mutually beneficial
Reciprocity is not merely an exchange of links. It also includes mutual acknowledgment Ė and maybe even recommendation Ė of each otherís expertise. When you post a comment or display a link in your website, make sure that the information you provide not only reflects positively on the other blogger but on yourself as well.
Pay attention to house rules
Reciprocation means visiting another personís blog and as they say, when in Rome, itís important to do as the Romans do. Every blog has its own set of house rules and you must pay attention to them. One example of house rules is the inclusion of links in your comments. Some bloggers prefer not to have any links displayed without their express permission.
Acts of rudeness commonly result from simple misunderstanding and ignorance of rules. If youíre unsure about your statement, you can always email the other blogger and ask for confirmation as to whether your reply is adequate or not.
Donít be condescending
Itís easy to be so without even being aware of it. When you are visiting a blog thatís less popular than yours, donít act or speak in such a way that youíve made it very clear to everyone the other blogger should be grateful for you little act of reciprocation. Thatís a big no-no to do, and youíre sure to receive unpleasant feedback even if itís true. Such things are better left unsaid.
Always return the favor
Last but not the least, remember to return every favor you receive! This is the golden rule of all golden rules and to violate once or several times is something that no Internet marketer forgets. Soon, tales of your infamy will spread and you shouldnít be surprised if the popularity of your blog starts declining.
Regardless of how much or how little youíll benefit from reciprocating the favor, do it anyway. Itís called good business!
By your GoodBuddy Richard La Compte
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